A heat styling crème designed for women with thick & unruly hair who are looking for a smooth and sleek blowdry. Infused with SRS® technology this innovative formula provides 3x faster heat styling, hair is easy to shape and reshape with long lasting shape memory as well as anti-frizz and thermo-protection properties up to 230 ° C. Re-activated with heat tools starting at 150° C, this product enables retouchable styling for prolonged results.